"Friendly, fast and helpful"
"The minimatie exceeded our expectations!"
"Enthusiastic about the collaboration"
"Delivered quickly and they are flexible"
"An excellent company with very capable people!"
"Delivered very quickly, pleasant cooperation, well priced."

Our Company

From explainer animation to minimatie®

In 2012 we started making animations, at that time still under a different name. In 5 years’ time we have had the pleasure of producing hundreds of explainer animations. But the developments on the animation market started to stagnate. This challenged us to take a closer look at the format "explainer animation". We dissected it and fine-tuned the core elements such as storytelling, style development and the production process. This is how the minimatie® was born in 2018, the explainer animation 2.0.


We believe in the power of minimalism, it is interwoven in our format, name and DNA. A message is only worth something if you can get it across clearly. We are convinced that animation is the ideal tool to do this. With animation you can transform complex matter into simple and easy to understand visuals.


What matters to us is not only the result, but also how you get there. That is why we make it as easy and fun as possible for our customers to have an animation made. Thanks to our clearly structured process, you always know what to expect, and what is expected of you. This is how we make it fun for all parties.
“Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius – and a lot of courage – to move in the opposite direction.”
-E.F. Schumacher, 1911.

Our culture and values

We are more than a company and a brand. We are a group of young, creative and sometimes crazy individuals with a common mission and shared values.

Wees nieuwsgierig

No fuss

Do it with passion

Everything in balance


Work hard. Play harder!

Focus on growth

Less is more

© 2021 Minimatie. All rights reserved.